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Powertex Client
Profiles:
 FLW Outdoors is the home of some of the top bass fishing tournaments in the USA. In order to increase brand awareness and distribute branded merchandise, they teamed up with Powertex Group to create the Shop FLW Online Store. The store features a custom-designed clothing and accessory line, made especially for FLW Outdoors.
One of the most important features that was designed to assist in increasing client retention was the addition of a direct link to the FLW database which allows the Shop FLW Outdoors website to provide discounts to BFL and FLW members. This easily allows existing members to gain one more significant member advantage, thus increasing member satisfaction and increasing member retention.
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 The MasterCraft Pro Shop is designed to increase brand
awareness for MasterCraft Boats. Through it fans of the
brand can go online to order their favorite branded merchandise.
Powertex also offers wholesale/dealer support and a selection
of exclusive merchandise to the Team MasterCraft Program.
For the program, Powertex also provides support at several
Special Events. We also provide other
on-site event support such as dedicated special on-site event representatives
and special spot buys. Other services we provide for the program are; dedicated customer service and support, marketing and design support, sourcing, warehousing, and distribution.
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Powertex and MasterCraft Boats work together along with the MasterCraft dealers to give free Team MasterCraft memberships with
the purchase of a MasterCraft Boat. Members receive many benefits including; exclusive member gift certificates, special
offers and email updates, VIP access and on-site event support for members, exclusive products
available to members, access to other exclusive cross-promotions with the MasterCraft
Pro Shop.
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 Evinrude, a top international distributor of recreational boat motors, provides their customers promotional branded merchandise through a custom online portal. Powertex Group teamed up with Evinrude to provide a unique and functional online shopping experience. Through the site, Powertex currently provides promotional branded merchandise to retail customers and dealers alike.
Powertex provides dedicated customer support, warehousing and custom pick and pack distribution for this program. From start to finish we provide a seamless, transparent order and fulfillment process. The benefits to Evinrude include, increased brand exposure, a better method for quickly and efficiently ordering branded merchandise for the client, and a way to consistently monitor and manage dealer promotional item inventory and order fulfillment.
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 Mountain Dew runs many promotions throughout the year, and many of them are quite complicated in nature. When they were running a promotion targeted towards their primary point of sale locations in North America and Canada, they needed a provider, and Powertex was there to provide assistance. With this program, Mountain Dew distributes coupons to their point of sales locations, each with a unique coupon code. These are, in turn, filled out and sent back to be redeemed for customized shirts with a custom location name printed on them. When the coupons are recevied, they are entered into a database created specifically for the program, where the coupon codes and order information (including shirt sizes and custom imprint) are recorded.
Powertex then produces the garments, customizes them, and distributes them to the proper location. The order status is available throughout the production process, thanks to a custom tracking program built by Powertex, ensuring a minumum of order fulfillment errors, while maintaining complete accountability throughout the order fulfillment process.
Through coordination and teamwork, Mountian Dew and Powertex have devised a program that simply and efficiently provides branded merchandise to the point of sale partners who need them. |
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